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新聞稿                                                                   2019年6月11日

Pacific Coffee「彩繪杯大募集」為慈善機構「陳校長免費補習天地」籌款

Online version: http://www.public.seedland.hk/press/PC/1906-2/
Press release and Photos: Click Here (OneDrive) or Download (Zip)

由Pacific Coffee及一口田慈善教育基金主辦、香港書展全力支持，為慈善機構「陳校長免費補習天地」籌款的Pacific Coffee「彩繪杯大募集」（Paint it! The Coffee Cup Art!）評選已圓滿結束。比賽以「未來香港」（The Future Hong Kong）為題，鼓勵全港兒童及青少年運用創作力及想像力，把他們心目中的未來香港呈現於咖啡杯上並參加比賽。小學組及中學組冠軍除了可獲獎學金之外，其得奬作品將用作標準裝（Tall）及大杯裝（Grande）限量版彩繪紙杯的設計，在2019年7月期間，每售出一杯用限量版彩繪紙杯承載的標準裝（Tall）及大杯裝（Grande）蒸餾咖啡，Pacific Coffee將會捐出 $1予受惠機構「陳校長免費補習天地」，幫助更多基層學童獲取學習上的支援。而於8月，香港全線的Pacific Coffee*亦會設置捐款箱，為「陳校長免費補習天地」籌募善款。 

「彩繪杯大募集」廣獲支持，合共收到逾1,500份作品，並由包括Pacific Coffee香港及海外首席執行官Mr. Jonathan Somerville、「陳校長免費補習天地」創辦人陳葒校長、一口田慈善教育基金主席許芷茵女士、香港貿發局創作部副主管錢慧珊女士、藝術家b.wing小姐及多媒體藝術家葉蘊儀小姐的評判團選出小學組、中學組及最佳創意獎得獎者。小學組冠軍郭梧偉的得獎作品將用於製作標準裝（Tall）紙杯，而中學組冠軍倪嘉怡的作品則會被用於製作大杯裝（Grande）紙杯。在2019年7月期間，每售出一杯用以上限量版彩繪紙杯承載的蒸餾咖啡，Pacific Coffee將會捐出 $1予受惠機構「陳校長免費補習天地」，支持推廣「教育平等」的理念。

為表揚一眾小小藝術家的天賦與創意，大會將於書展第三天，即7月19日假香港會議展覽中心展覽廳3B兒童天地表演舞台舉行頒獎典禮，並於香港書展7月17至23日期間，於親子閣展出小學組及中學組冠、亞、季及最佳創意獎作品。

郭梧偉的作品榮獲小學組冠軍及最佳創意獎

倪嘉怡的作品榮獲中學組冠軍及最佳創意獎

得奬名單：

今年8月，香港全線的Pacific Coffee*亦會設置捐款箱，為「陳校長免費補習天地」籌募善款。誠邀社會各界及公眾人士支持。

*所有醫院、香港國際機場及亞洲國際博覽館分店除外

有關陳校長免費補習天地
「陳校長免費補習天地」於2011年由陳葒校長創立，為有經濟困難的弱勢學童免費提供一對一補習服務及學習支援。創辦人陳葒校長原為直資中學校長，卻有感現時的教育制度未能為弱勢兒童及青少年提供公平接受教育的機會，遂於2009年放棄高薪厚職，辭去校長一職並創辦「陳校長免費補習天地」，招募義師，免費為弱勢學童提供一對一補習服務及學習支援，至今已有超過12,000多名學生獲成功配對。2013年，陳校長為基層兒童增設免費學前教育及才藝訓練班，以實現「教育平等」的理念，參加人數達6,000人次。陳校長堅持「有教無類」的信念，致力改善當前的教育風氣，2017年獲香港教育大學頒授榮譽院士銜，以表彰他多年的貢獻。 

發稿：Pacific Coffee／一口田慈善教育基金／陳校長免費補習天地 
代行：一口田有限公司 
電話：3583 3100                傳真：3583 1331                電郵： info@seedland.hk

如欲查詢詳情、索取照片或安排專訪，歡迎聯絡： 
Ms Helena Hui（電話：9534 0813；電郵：helena@seedland.hk）                
Ms Anne Fung（電話：6698 2252；電郵：anne@seedland.hk） 
Ms Hazel Kong（電話：6500 6127／2290 6923； 電郵：hazelkong@pacificcoffee.com ）

Press release                                                                  11th June 2019

Pacific Coffee calling for public support in raising funds for Principal Chan Free Tutorial World via the “Paint it! The Coffee Cup Art!” campaign

Online version: http://www.public.seedland.hk/press/PC/1906-2/
Press release and Photos: Click Here (OneDrive) or Download (Zip)

The “Paint it! The Coffee Cup Art!” campaign, organised by Pacific Coffee and Seedland Educational Charitable Foundation, and fully supported by Hong Kong Book Fair, in which children and teenagers were invited to paint in the theme of “The Future Hong Kong” on paper cups aims to cultivate creativity among the young and raise fund for “Principal Chan Free Tutorial World”. Champion from the Primary School Category and Secondary School Category will be awarded with scholarships and the winning artworks will be used on tall-size and grande-size paper cups respectively. With each tall-size or grande-size cup of Brewed Coffee bearing the award-winning designs sold in July 2019, Pacific Coffee will donate $1 to the beneficiary to support its charitable cause of providing a fair chance of learning for all. In August 2019, donation boxes will be available at Pacific Coffee coffeehouses* in Hong Kong to collect cash donation for Principal Chan Free Tutorial World.

The competition received an overwhelming response of entries. The judging panel, consisting of Mr. Jonathan Somerville, Chief Executive Officer, Pacific Coffee (Hong Kong & Overseas), Mr. Chan Hung, Founder of Principal Chan Free Tutorial World, Ms Helena Hui, Chairperson of Seedland Educational Charitable Foundation, Ms Dury Chin, Deputy Head of Creative, Hong Kong Trade Development Council, and artists Ms b.wing and Ms Gloria Yip, reviewed over 1,500 pieces of paper cup art, and picked the Champion, First Runner-up, Second Runner-up and winners of the Creativity Award from the Primary School Category and Secondary School Category. The design of Kwok Ng Wai, Champion of the Primary School Category, will be featured on tall-size paper cups, whereas the design of Ngai Ka Yi, Champion of the Secondary School Category, will be featured on grande-size paper cups. With each tall-size or grande-size cup of Brewed Coffee bearing the award-winning designs sold in July 2019, Pacific Coffee will donate $1 to Principal Chan Free Tutorial World to support its charitable cause of providing underprivileged students with free one-on-one tutorials and educational guidance.

To celebrate the creativity of young artists, an award ceremony will be held on 19th July 2019, the third exhibition day of Hong Kong Book Fair at the stage at Children Paradise, Hall 3B, Hong Kong Convention and Exhibition Centre. Winning designs of the Champions, First runners-up, Second runners-up and Creativity Award winners from both the Primary School Category and Secondary School Category will be displayed at the Family Corner of Hong Kong Book Fair from 17th to 23th July 2019.

Artwork by Kwok Ng Wai,
Primary School Category Champion and Creativity Award winner

Artwork by Ngai Ka Yi,
Secondary School Category Champion and Creativity Award winner

List of winners:

In August 2019, donation boxes will be available at Pacific Coffee coffeehouses* in Hong Kong to collect cash donation for Principal Chan Free Tutorial World. Join us in supporting the fair chance of learning for all, as you enjoy the perfect cup, any time, anywhere.

*Except all hospitals, Hong Kong International Airport and Asia World-Expo coffeehouses.

On behalf of: Pacific Coffee / Seedland Educational Charitable Foundation / Principal Chan Free Tutorial World

Released by: Seedland International Limited 
Tel.：3583 3100     Fax：3583 1331     E-mail ： info@seedland.hk

For further details, or request for photos or interview, please contact:
Ms Helena Hui (Tel.: 9534 0813; E-mail: helena@seedland.hk )       
Ms Anne Fung (Tel.: 6698 2252; E-mail: anne@seedland.hk )
Ms Hazel Kong (Tel: 6500 6127/2290 6923; Email: hazelkong@pacificcoffee.com )